Thanks, but no thanks!

I love the Virgin Net attitude to a contractual agreement. There isn’t one. The message is that if you don’t like what we do, you can leave us. I love it. I have been a happy customer for several years now. For those companies that insist on a signed contract for a £15/month service, my question is “what action will you take if an unhappy customer leaves you after six months? Will you really pursue them through the small claims courts?” Thanks, but no thanks.